POSTS

KNOWLEDGE AT YOUR DISPOSAL

WHAT INTERIM MANAGEMENT HAS IN COMMON WITH AIRBNB, UBER, SPOTIFY, … AND OTHER GAME CHANGERS
Autor: Luis de Enrique

Societal dynamics behind technological disruptors could be less “trendy” as we might think, since they have been around for quite some time. Enough time for other industries...

READ MORE
WHEN EXPANDING MARKET COVERAGE IS NOT ABOUT SCALING BUT TRANSFORMING YOUR COMMERCIAL MODEL
Autor: Luis de Enrique

This statement summarizes an intent that many companies include in their repertoire of strategic big bets, especially when they play in mature markets where organic growth is...

READ MORE
MERCADONA “BLUE OCEAN” VALUE PROPOSITION: IMPLICATIONS FOR BRANDED MANUFACTURERS
Author: Luis de Enrique

Mercadona, leading food retailer in Spain, has achieved a strong position in the Spanish market typically addressed as a result of variables such as its “Hacendado” brand...

READ MORE
PERFIL INNOVADOR DE LAS EMPRESAS DE ALIMENTACIÓN, BEBIDAS Y TABACO
Author: Luis de Enrique

A partir de los últimos datos publicados por el INE en su Encuesta sobre la Innovación en Empresas 2013, se establecen comparaciones entre el promedio de las empresas...

READ MORE
LA PROPUESTA DE VALOR DE LOS FOOD TRUCK COMO FORMATO DE RESTAURACIÓN
Author: Luis de Enrique

Durante el verano de 2015 hemos visto proliferar los food truck en España, y aunque hayan llegado aquí más tarde que a Nueva York o Berlin, esta forma de restauración es más que...

READ MORE
CHALLENGES IN 2016 FOR FOOD & BEVERAGES PROFESSIONALS
Author: Luis de Enrique

2015 has seen households demand regaining pulse mainly in USA and Western Europe. In some markets this momentum has even been coupled with a private label growth rate slowdown...

READ MORE
WHAT DRIVES THE INTEREST OF SALES STRATEGISTS
Autor: Luis de Enrique

What is the buzz out there for Sales Strategists? What is driving the attention of Sales Strategists. Is it Commercial ROI? Team Leadership? Account Development?...

READ MORE
HOW DIGITAL LEADERS BUILD THEIR POSITION
Author: Luis de Enrique

Too many times, “entrepreneurs would be” fail to communicate their venture in comparative terms such as “the Tesla of this”; the “Ammadeus of that”, etc….. It is as if they...

READ MORE

This website uses its own and third party cookies to analyze navigation user. Should keep browsing means accepting the cookies policy.

Hide